Seasonal Marketing
Spring Marketing Support
It's starting to feel like Spring may finally be on its way! The start of spring, as flowers bloom and life becomes colourful again, is a great time for a renewal. Put a spring in your clients' step with lively marketing - bright colours, positivity ...
Mother's Day Marketing 2024 Part 2: Postpartum Skincare
The skin is the body’s largest organ, and it goes through lots of changes to accommodate pregnancy and birth. Hormonal fluctuations and structural, vascular and glandular changes each contribute to the development of skin concerns during pregnancy ...
Mother's Day Marketing 2024 Part 1
Mother’s Day is on March 10th in 2024. If you’re a mum yourself we hope you’re looking forward to a lovely day! Until then, you have lots of time to take advantage of Mother’s Day as the fabulous marketing opportunity that it is for SkinBase ...
Valentine's 2024 Marketing
Valentine’s Day is a great time for marketing beauty businesses. After a slower period post-Christmas, clients are ready to spend again. Everyone wants to look and feel their best in February, and they want to gift that feeling too. Use the month of ...
January Marketing Support 2024: Part 3
If your clients' resolutions this year are about getting confident, fit and healthy, you can help them. With SkinBase Collagen Lift, a healthy diet, and a fitness plan, achieving their goals will become easier than ever in 2024. Diet Eating healthy, ...
January Marketing Support 2024: Part 2
If women are more likely than men to set resolutions at the start of the new year, why is it that they are less likely to achieve them? And what can be done to change this? Let's find out! New Year's Resolutions + Menopause If the majority of your ...
January Marketing Support 2024: Part 1
The start of the new year is often the time for reviewing past achievements and failures, and setting new goals. With an estimated 66% of the population making resolutions for 2024, it is likely that some of your existing and potential clients will ...
Christmas Marketing Support 2023
During many months of the year, your marketing strategy will be focused around getting new clients in the door. However, the festive period is hectic. Your chairs will fill themselves with those you see every week, who scheduled appointments months ...
Winter Marketing Support 2023
Maintaining healthy skin in the winter is tough. Your clients may be dealing with dryness, irritation, sun damage, flaky skin - the list goes on and on. It is a great time to connect with clients as you deepen their understanding of winter skincare. ...
Black History Month 2023
October is Black History Month, the perfect opportunity to take a deep dive into black skincare. Black skin is physiologically different to white skin. Therefore, has differing needs, concerns and expectations. The differences are important to ...
Summer Marketing Support
If the sun shining means the salon is empty, you don’t need to panic. You can beat the summer slump with SkinBase. This time of year is excellent for taking advantage of seasonal events, adding extra value to your loyal clients and bringing in new ...
Acne Awareness Month
Acne Marketing Support June is Acne Awareness Month, making it the perfect time to offer consultations, advise your clients and promote your acne treatments. Acne is a very common condition, and for some, a major source of embarrassment. Having acne ...
Father's Day Marketing
Target Men Properly This Father's DayThe skincare market is increasingly moving away from the idea of gendered treatments, allowing men to feel more comfortable in salon spaces. The idea that only women are interested in skincare is outdated, and you ...
Wedding Season Marketing
It's Wedding Season - Turn Brides into Clients! As the weather slowly gets better, you can be sure that weddings will start filling up your weekends. You may even be planning one yourself. Wedding Season is a great marketing opportunity for SkinBase ...
Spring Marketing Support 2024
It's starting to feel like Spring may just be on its way finally! The start of spring, as flowers bloom and life becomes colourful again, is a great time for a renewal. Put a spring in your clients' step with lively marketing - bright colours, ...
Valentine's Marketing 2023
Valentine’s Day is the perfect post-Christmas boost for your beauty business. We’ve got all the top tips you need to make the most of it and spread some love! Sell a feeling - not a treatment! Valentine’s Day is a perfect time to show loved ones just ...
Christmas Marketing 2022
Christmas Marketing Ideas your Clients Will Love The busiest time of the year is the ideal time to boost your salon’s sales – and get some new clients at the same time. Implement your Christmas Marketing strategy in good time to make sure your ...
Winter Skincare Social Posts
Winter is a great time to connect with clients, boost business and stay busy in the run up the hectic festive season. The transition from summer to winter can be tough on skin, and clients will be looking to maintain a smooth, soft complexion despite ...
Post Summer Marketing
As the summer ends and we enter the colder winter months, your client’s skincare priorities will shift. Therefore, it is the perfect time to promote courses. We all know the best results are achieved through the consistency of multiple treatments. ...
Summer Holiday Marketing
The sun is shining, the sandals are out, and the salon is empty? Don’t panic! As your regular clients jet off on holidays and everything slows down for summer, beat the summer slump with SkinBase. This time of year is excellent for taking advantage ...
Acne Awareness Month 2022
June is Acne Awareness Month, so there is no better time to start a conversation about acne. As the weather heats up, clients don’t want to cover up their skin or hide behind layers of makeup. They will be looking for a successful Acne treatment to ...
2024 Marketing Calendar - Key Dates
Calendar of awareness days and key dates throughout the year. There is a pdf attachment which can be printed up to A2 size. Marketing Calendar
SkinBase Transformation of the Year 2022
The SkinBase Transformation of the Year 2022 Throughout 2022 we will be searching for the very best client transformation from a course of SkinBase treatments. The winning client and their therapist will each win a holiday to Barbados with BBD$2000 ...
Autumn/Winter Marketing
Autumn Marketing We have some Autumn themed promotional post images for you to use in the attachments. We suggest that any 'Autumn offers' you decide to do add value to your existing offerings rather than discounting treatments. If you are a bit ...
Christmas Marketing
If you are reading this that can only mean one thing? It's nearly Christmas! So as we start thinking about decorations and food, begin planning gifts, and perhaps drop a few hints about what we’d like as well, it’s time to plan what that means for ...
Black Friday Marketing
Here in the UK, Black Friday seems to be taking a hold, but you know, it's the busiest time of year for salons and so we think you need to think carefully before going crazy with any discounts. Here's what to consider... Using Black Friday Promotions ...
Halloween Marketing
Save your clients from their beauty nightmares! The nights are closing in, the weather is getting colder and we’re starting to look forward to cosy knitwear and mugs of hot chocolate. Of course, before all that happens there’s something else to ...
Summer Marketing
Body Treatments Summer is a great time to amp up your body treatment offering. As people start to unwrap there may be areas they want to improve the appearance of. Back treatments, back of the arms and pedicures are especially popular areas. We've ...
Father's Day Marketing
Father's Day is a hugely untapped market for our treatments and part of the problem is trying to target men with our marketing so they want to try the treatments. Luckily with Father's Day, it's usually the women doing the shopping or the kids but if ...
Wedding Season Marketing
Wedding season – get those bridal bookings! With wedding season approaching, we’re turning our attention to all things bridal. It’s time to start getting your brides (and grooms) in through the doors and make those course bookings that will keep them ...
Mother's Day Marketing
Mother’s Day Mother’s Day is a fantastic marketing opportunity for SkinBase treatments because they aren’t just about pampering and indulgence, they’re also seriously effective. It’s great to treat mums to any beauty treatment, but making it one that ...
Welcome to SkinBase Marketing Support
In the marketing support category you will find everything you need to promote your SkinBase Microdermabrasion Treatments. Below we have some useful links and information about other SkinBase resources you can use. Websites: www.skinbase.co.uk You ...