Acne is a very common condition, and for some, a major source of embarrassment or shame. This emphasises the need for open, honest conversations about causes, triggers and treatments. Starting a discussion on your social media pages and in your salon is the best way to promote a dialogue with clients that will remove negativity.
Despite acne being so prevalent, it is often a misunderstood skin condition due to widespread misconceptions. While you know the best way to treat acne-prone skin is with a good skincare routine, a healthy lifestyle and regular professional treatments, your clients may not. The easiest way to combat this, and bust any acne myths, is to arm your clients with the correct information.
At SkinBase, we have a wealth of resources to make educating your clients and having those acne conversations even easier for you.
We have collated all of the information your clients need in one handy guide. Packed full of knowledge and skincare tips, the Ultimate Guide to Acne will play a key part in rejuvenating acne-prone skin this June. You can download it right now for free, and pass the link onto clients so they can download it too. Featuring different types of acne, potential treatments and lifestyle tips, the guide will keep you and your clients informed and in control of acne-prone skin.
Over on the website, you will find a range of blogs discussing acne and acne scarring within the Skin Conditions hub. This is a great resource for your clients, who are trying to learn more about their skin, and for you to use too! Remember, you can copy and paste any wording to use in your own posts when starting those acne conversations. This content is for you to use and share, so don’t miss out!
Read on for our best tips & treatments for treating clients with acne and acne scarring.
At SkinBase, we believe the consultation is one of the most powerful tools you have when working with acne-prone clients. Many of these clients may arrive feeling embarrassed or discouraged, so creating a safe, welcoming environment from the very first conversation is key to building trust. A thorough consultation also gives you the opportunity to manage client expectations, explaining how your non-surgical SkinBase acne treatments work, the results clients can realistically expect, and the importance of commitment to the full skincare journey. It’s your chance to position yourself as a supportive expert and sets the tone for a supportive, honest, and effective treatment journey.
SkinBase Hydro is our newest acne solution, combining the powerful actions of a peel containing a blend of AHA’s and BHA’s, and a Clarifying Hydro serum.
The clarifying serum has a variety of effective, calming ingredients that work to fight breakouts, reduce inflammation and minimise excess oil production. Including:
In a time of skincare trends and new treatments, SkinBase Microdermabrasion remains a popular treatment for acne - because it works!
MD Dual Action: Exfoliation & Vacuum
During a Microdermabrasion treatment, a stream of nonallergenic crystals exfoliate the skin and resurface the epidermis. A vacuum action then removes any dirt, dead skin cells and debris. This dual action results in clearer, healthier, smoother skin.
SkinBase Intense Pulsed Light (IPL) treatments are proven to be incredibly effective in treating acne, in as little as 3 treatments! When using Intense Pulsed Light for acne, the system releases yellow, green and red light, emitted in a series of short pulses. This helps to minimise the risk of breakouts in several ways:
Regardless of which SkinBase Treatment is the most appropriate for your client, remember the best way to achieve results, particularly for acne, is through a consistent course of treatments.
You could also offer promotions to encourage course booking. Try to focus on upgrades and add ons, rather than discounting. Clients wanting to treat acne will be willing to invest in their skin, and “cheap” services may be off-putting. A free treatment when booking 6+ treatments is an effective way to get course bookings without making the treatment seem cheap. You could also offer a free skincare product when booking a course, e.g. a free SkinBase Hydration Max moisturiser. This is a great incentive, and also highlights the importance of a comprehensive skincare routine to your clients.
As a SkinBase Therapist, you have a vital role in supporting your acne clients beyond the treatment room. By combining your professional acne treatments with personalised aftercare advice, between treatments and beyond, you can guide clients through a complete skincare journey for clearer, long-term results.
Don’t miss an opportunity to offer further advice to your acne clients. They have come to you for professional advice and treatment, and want to transform their skin. They may need to adapt their home care routine, and will happily accept recommendations for products that are going to enhance their treatment results. So, do not forget to cross-sell services or recommend retail products that will benefit your client.
*If you would like to retail the SkinBase Essentials range, you can call the office on 01782 770810 to order more products.
As well as product recommendations, encouraging healthy habits such as: consistent skincare, a balanced diet, adequate hydration, and stress management, can also make a significant difference to your client’s overall results. As a SkinBase therapist, your guidance in these areas reinforces your role as a trusted expert and shows clients that you're invested in their long-term skin health. This well-rounded support will help clients to stay committed and see real, lasting improvements.
Use the resources we have available to start an Acne Awareness Month conversation with your followers and clients now!
Remember, you can copy and paste any wording from any of these resources to use in your own posts.