Launching your SkinBase Collagen Lift treatments is an exciting step for your business!
To ensure you hit the ground running, we have resources & guidance to support you every step of the way.
Time spent launching your treatment now will be time well spent.
To set yourself up for success, use this time to get set up and familiarise yourself with SkinBase.
If you haven’t already, create your SkinBase account by filling in your details on the card link sent by the team. This ensures you are ready to go, and your new Collagen Lift machine will be allocated to you ready for dispatch! If you can’t find the link or are having problems, contact the team on 01782 770810 and they will be happy to help.
The first thing you will receive from us, before your machine arrives is your Collagen Lift promotional pack. This contains physical marketing, including leaflets and posters, that you can use in your business to start attracting attention to your new treatment.
If you haven’t looked at your promotional pack yet, get it out and starting using it!
If you are reading this, you have already found the Knowledge Base!
For digital marketing, and support for all things SkinBase, the Knowledge Base is the place to be. It is designed to make your life easier, with everything you need on your SkinBase journey in one place. As well as helpful articles like this one, you can find:
Being part of SkinBase means you’re never alone. If you haven’t done already, join our exclusive Facebook group to connect with our private community of over 3000 skincare professionals. The group is a friendly, supportive space where you can ask questions, find inspiration, get advice, access updates directly from SkinBase and enter the Transformation of the Year competition.
Request to join the group here: https://www.facebook.com/groups/skinbase/
Do not wait until your machine arrives to start talking about Collagen Lift. A few weeks before the start of your two week free trial with your machine is the ideal time to start promoting the treatment. Your free trial starts the day after your training, so the more preparation you do pre-training, the stronger your launch will be.
Before your training, your goal is to let clients know that something exciting is coming soon and encourage them to register their interest. Your existing clients are your warmest audience and are often the easiest people to convert into bookings.
Use the resources in your promotional pack to grab client’s attention, and start mentioning CL during appointments. To support this, if you work with other people, make sure everyone in your business knows that the treatment is coming, and that they understand the basics of Collagen Lift.
You can also begin posting teaser content on social media, sending messages to your client list and creating a waiting list for those launch appointments in your free trial.
“Something exciting is coming to the salon soon… 👀”
“Get ready for smoother, sculpted, firmer skin. 🤍”
“SkinBase Collagen Lift is launching soon. Message us to join the waiting list. 🌟”
“We’re introducing a new results-driven facial. Ask us about it at your next appointment to get first access. 🤍”
Remember, a new treatment does not sell itself! It needs visibility, consistency, and confidence behind it. The therapists that perform the best with their SkinBase machines are the ones who are always talking about their treatments, both on and offline. So, don’t be afraid to shout about it - if you are excited about your new Collagen Lift launch, your clients will be too.
Mention your new treatment in stories, posts, reels, and then mention it again! One post isn’t a launch, and the more you post, the more people will see it. Use the social posts in the attachments below to get started.
Building interest before your training means you are not starting from scratch when your free trial begins. With the right launch, you could make over £1000 during your two week free trial before you have paid a penny for the machine, while also building a queue of returning clients to support the treatment’s long-term success in your business.
The first 2 weeks with your machine are also a valuable chance to practice, build confidence and start seeing results.
Your free trial gives you the opportunity to use the machine for 2 weeks without paying any treatment fees. So, we recommend offering a limited time discount to promote your new treatment and create a buzz about the facial!
Popular offers include:
If you choose the £10 off introductory offer, remember the idea is to ask the client if they would like to purchase a course of treatments after their first treatment. While clients may notice a visible difference after one treatment, a course allows you to build on their results while encouraging repeat bookings and longer-term client relationships.
“Your skin is already looking smoother and more refreshed. To build on today’s treatment, I’d recommend a course based on the results you would like to achieve.”
“Today’s treatment is a great introduction to Collagen Lift. A course gives us the opportunity to work more consistently towards your skin goals.”
“To keep building on today’s results, would you like to book your next treatment while you’re here?”
Make sure you send reminders out to clients in the run up to your launch to ensure they are aware of the treatment and the offer and don’t miss out. You can remind clients via social media too!
Pricing is an important part of your launch. SkinBase Collagen Lift is a results-driven treatment and should be priced with confidence.
When deciding on an introductory offer for your new CL treatment, make sure you are already certain on your pricing for after your trial. It is completely normal to feel cautious about pricing when you are introducing something new, but our biggest tip is to charge what you are worth!
If your introductory offer is too low, the treatment may be positioned as low value to clients, and you will find it very difficult to raise prices after your trial. In our experience, those who charge too cheaply for the treatment are the ones who struggle to make the treatment work, and are the most likely to send the machine back.
So, when setting your prices, make sure you are covering all of your costs and making the treatment commercially worthwhile for your business. A strong, sustainable business isn’t built on being the cheapest. It’s built on delivering value and being paid fairly.
The average price for a half hour CL treatment is £65-£95, and we recommend you don’t charge any less than this for the treatment. If you could get just 10% of your clients to have the treatment, imagine how that could improve profits in your business.
If you promote in the weeks leading up to your trial, that’s fabulous, but don’t stop promoting! During your 2 week free trial, post about your experience, make treatment videos, post your client’s before and after images (with consent), share client feedback, remind followers of your offer and any availability, and keep the momentum going.
Don’t let your promotional activity stop once your trial is over either. Keep sharing results, answering client questions and posting educational content. Continue speaking to every suitable client about the treatment and keep encouraging courses and maintenance appointments.
The Knowledge Base is regularly updated with promotional posts that you can use to keep the conversation going. Get started with the Frequently Asked Questions social posts in the attachments and find captions you can copy & paste below.
“Your skincare is a big commitment, and you should make an informed decision. Let us help you make the right one with the answers to all of your Collagen Lift questions…”
What Is Collagen Lift? 👀
Have you heard about Collagen Lift but aren’t quite sure what it is?
SkinBase Collagen Lift is a non-surgical radio-frequency treatment designed to lift, firm and sculpt the face and body. It gently heats the deeper layers of the skin, stimulating the production of collagen and elastin for smoother, healthier skin. 🤩
The treatment is ideal for concerns such as fine lines, wrinkles, loss of firmness and skin laxity.
Ready to discover Collagen Lift? DM us to book your consultation today. 🌟
#businessname #collagenlift #radiofrequencyfacial #businesslocation
Have you seen the transformations and wondered how SkinBase Collagen Lift works? We’ve got the answers. 🤍
Collagen Lift uses radio-frequency energy to gently heat the deeper layers of the skin. This encourages collagen and elastin production, helping the skin appear firmer, smoother and more toned.
The treatment feels warm and relaxing, with no surgery or needles involved.
DM us or comment ‘Lift’ below to begin your skin journey. 🤩
#businessname #skinbasecollagenlift #radiofrequencytreatment #businesslocation
Collagen Lift Benefits. 🌟
If you are interested in our new treatment, you are probably wondering what it could do for your skin.
SkinBase Collagen Lift can help to:
✨ Firm and tone the skin
✨ Soften the appearance of fine lines and wrinkles
✨ Improve the appearance of skin laxity
✨ Create a smoother, more defined appearance
✨ Support collagen and elastin production
During your consultation, we will assess your skin and recommend the most suitable treatment plan for you.
DM us or comment ‘Lift’ below to start the conversation. ⬇️
#businessname #businesslocation #collagenliftbenefits #firmerlookingskin
What does Collagen Lift treat? 👀
Collagen Lift is a fantastic facial, and it can also be used across different areas of the body to help firm, tone and sculpt the skin.
Concerned about fine lines? Want a more defined-looking jawline? Looking to firm the appearance of skin on your tummy, arms or thighs? 🤍
Speak to us about your concerns and we can recommend the most suitable treatment area and plan for you.
DM us or comment ‘Collagen Lift’ below to start the conversation. ⬇️
#businessname #businesslocation #collagenlift #radiofrequencytreatment
Wondering how many Collagen Lift treatments you will need? 🤔
Some clients notice a visible difference after their first treatment, but Collagen Lift results are designed to build progressively.
For the best outcome, we will usually recommend a course of treatments based on your skin, chosen area and individual goals. This allows us to work consistently and build on your results at each appointment.
Book a consultation to receive your personalised Collagen Lift treatment plan. 🤍
#businessname #businesslocation #collagenlift #skinjourney
Trying to fit Collagen Lift into your schedule? We can create a treatment plan that works for you. 🤍
A Collagen Lift course usually consists of 3-6 regular treatments, followed by maintenance appointments to help support your results.
We recommend the treatments are performed once or twice a week, depending on what you can commit to. We will recommend the right schedule during your consultation. 🌟
DM us or comment ‘Collagen Lift’ below to get started. ⬇️
#businessname #businesslocation #collagenlift #radiofrequencyfacial
Do you need a course of Collagen Lift? 👀
We recommend booking a course rather than only having single treatments because the best transformations are achieved over time.
While you may notice a difference after one appointment, Collagen Lift results develop progressively as collagen and elastin production is stimulated.
Booking a course also means you can enter the SkinBase Transformation of the Year competition, with a Caribbean holiday up for grabs for the winning transformation! 🌴☀️
DM us to begin your journey, or comment ‘holiday’ below to start the conversation. ⬇️
#businessname #businesslocation #collagenlift #winaholiday
Want to experience what Collagen Lift could do for your skin? 👀
A mini course of three treatments gives us the opportunity to target skin concerns without committing to a full course.
With regular treatments, we can begin working more consistently on concerns such as fine lines, loss of firmness and skin laxity. It is a great introduction to Collagen Lift and can help you decide whether you would like to continue your treatment journey. 🤍
Ready for firmer, smoother-looking skin? Ask us about booking your SkinBase Collagen Lift mini course today.
#businessname #skinbasecollagenlift #radiofrequencytreatment #businesslocation
Wondering if Collagen Lift is right for you? 🤔
Collagen Lift is suitable for clients looking to improve the appearance of concerns such as fine lines, wrinkles, loss of firmness, skin laxity, stretch marks and cellulite.
It can be used as a corrective treatment for visible signs of ageing or as a preventative option for clients who want to support their skin’s firmness and elasticity.
During your consultation, we will discuss your goals and confirm whether Collagen Lift is suitable for you. 🤍
#businessname #skinbasecollagenlift #collagenlift #businesslocation
Is your skin beginning to feel less firm or defined? 🤍
As we age, our natural production of collagen and elastin slows down. This can contribute to fine lines, wrinkles and a loss of firmness across the face and body.
SkinBase Collagen Lift uses radio-frequency energy to stimulate collagen and elastin production, helping the skin appear firmer, smoother and more toned. 🤩
Ready to support your skin as it changes? Book your Collagen Lift consultation today.
#businessname #skinbasecollagenlift #firmerlookingskin #businesslocation
Want to get the best from your Collagen Lift treatment?
Following the correct aftercare will help you look after your skin and support your treatment journey. For example:
🌟 Keep your skin hydrated and drink plenty of water.
🌟 Apply SPF daily and avoid excessive heat immediately after treatment.
We will explain everything you need to know at your appointment, so you can feel confident caring for your skin at home.
DM us or comment below to book your SkinBase Collagen Lift treatment today.
#businessname #skinbasecollagenlift #collagenliftaftercare #businesslocation