Top Tips for Taking Before & After Images
You don’t want to minimise the impact of your fabulous transformations by having before and after pictures that are not similar enough. Here are our top tips:
- Neutral Expression: No sad face before, happy face after, keep the expression the same in both pictures, preferably a neutral, mouth closed position.
- Same Angle: It’s much easier to compare two pictures when the positioning is the same. Keep the height and distance at which the pictures are taken the same and ensure the same area of the face is included in the pictures. Use a point of reference to help you ensure the after photo is positioned in the same way.
- Good Lighting: Lighting is key and will ensure your images appear in focus. Natural light is best. If you can, position your client near a window, but not with the sun shining directly in. If this isn’t possible use a flash on the camera and have a well-lit room. This will minimise shadows which can make features like wrinkles and scarring appear worse than they are. Try and take the pictures at a similar time of day if you can as well. Get them back on a different day if you need to get the best picture.
- Client’s appearance: As well as the positioning, you should try to keep the posture the same. Back straight, shoulders back, head facing directly forward. Remove any makeup for the pictures. Hair tied back away from the face, or use a hairband.
- Background: A clear background, e.g. a blank space of wall, will ensure there are no distractions from the image.
- Same Camera: Difference in camera quality can vary wildly, even between phones. Keep to the same phone or camera and the same settings.
- Focus: Make sure the image is clear and in focus in both pictures. Transformations with an out of focus before picture don’t accurately show the results. Take a few pictures so you have multiple to choose from when entering.
- High resolution images: Some phones will save at a low resolution, make sure you don't have this setting on, you want images as big as possible.
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